‘The Karl Daily’ Goes Digital
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ALL THE NEWS: Print is so six months ago: Karl Lagerfeld has gone digital for the second edition of The Karl Daily, a seasonal fashion mailer for his signature brand in the guise of a newspaper. Slated to launch toward the end of March, the edition is to include faux celebrity gossip, interviews with models including Kendall Jenner and Ming Xi, and “catty advice” from guest columnist Choupette, the designer’s pampered feline. Paris-based illustrator Tiffany Cooper, who has done a capsule Karl collection for spring, is among contributors to the interactive issue. “Kolor is New Black!” screams one headline, a reference to the Karl Kolor range of bags and accessories — a key product category for the brand.